All this directs to the fact that a lot of websites that could actually get benefit from push messaging are not putting it into practice since they are not geared up to invest in creating an app.
Those tech-savvy people would most possibly already be familiar with mobile app push notifications, the next-generation communication technology, that are creating an unprecedented revolution in the commercial mobile communication industry like a shot. As a result of a variety of helpful features the push notification technology delivers, more and more businesspersons are fast acknowledging and implementing the technology and reaping the benefits. Even then, a lot of business owners and internet marketers are not well familiar with the same functionality that is available for websites too. Some time ago, Google launched Chrome version 42 in and enabled website push notifications to, “facilitate your users to choose well-timed updates from websites they have an attachment for and facilitate you to effectively re-engage them with made-to-order, interesting content.”
All this directs to the fact that a lot of websites that could actually get benefit from push messaging are not putting it into practice since they are not geared up to invest in creating an app. Apart from this, a host of businesses is not able to exploit the overall power of push notifications by simply implementing app notifications.
How to repair it: While you use a mobile app, make sure to fine tune your mobile push notifications with website push notifications. In case of not having such an app, do not spend money unnecessarily on app just to send push notifications and put your website into play for the same purpose. (In fact, according to a recent study conducted, the app is basically available for small and medium-scale businesses, mobile websites are accessible to more number of people than apps do.) The point to keep in mind essentially is that website push notifications are operable both on the desktop as well as the mobile device.
Want to check out if website push notifications are any helpful to you? Make a move forward and create a free mobile push notification account to start delivering mobile and desktop notifications in less than 5 minutes!
That was all you could get at my end. I look forward to having a nice mutual understanding of how to optimize your push notification campaigns.